Monday, November 26, 2018

# Guest Posts

Persuasion in a Contentious Society by Juliet Huck @juliethuck

Persuasion in a Contentious Society
By Juliet Huck

Observing the current environment in our world, I could not sit back and be silent on how we are treating each other – especially when we need something from someone else. I felt instead of fighting with others it is time to remind us of the beautiful things that can connect us.

It was important to write this book, 50 Ways to Get Your Way, based what seems to be missing in society today – common sense values.  These values were drilled into us as farm kids in rural Ohio and have been a valuable tool throughout my career leading clients how to persuade others through personal connections.

I never thought I would be a writer. I have always been a visual designer and a strategist. I fell into it by putting together my first book The Equation of Persuasion - How to secure decisions in your favor - based on 25 years as a Creative Consultant for high dollar, high profile litigation.  From Enron to Exxon I have experienced some of the most contentious moments in some of most famous litigation cases of our time.  I have inside experienced most consultants will never get.

This book gives everyone simple tools like; it’s not what you know; it’s who you know—and what you know about them.  My main message I teach my clients is that the golden rule is to; get out of your own shoes and into the shoes of your audience. This can be challenging, but it is the most important step one can take.

I have learned to trust the voice that comes out of my gut and not my head.  I have had some many people advise me on things I completely disagree with.  Learning to trust myself and taking the leap of faith has been a great gift. 
About the Author

Juliet Huck is an expert in persuasive communications with 25 years of experience. She was born in Marietta, Ohio, and holds a bachelor’s degree in fine arts. During her career, she has worked with the US Department of Justice for the Enron litigation, Exxon Mobil, Boeing, and law firms, such as O’Melveny and Myers, Kirkland and Ellis, and King and Spalding, among other high-profile clients. Juliet is the author of 50 Ways to Get Your Way and The Equation of Persuasion: Securing Decisions in Your Favor.
Her latest book, 50 Ways to Get Your Way, offers insights for skillfully using persuasion in work and in life by forming meaningful relationships. It is the first book in a series that will teach readers how to get what they want in all facets of their lives.



About the Book:

Author: Juliet Huck
Publisher: The Huck Group
Pages: 120
Genre: Motivational/Nonfiction

50 Ways to Get Your Way by Juliet Huck Promotes the Art of Persuading Others Using the Simple Power of Commonsense Values
In 50 WAYS TO GET YOUR WAY, Juliet Huck shares the lessons she learned while growing up on her family’s farm in rural Ohio—values such as being grateful, nurturing relationships, and listening intently, which she used to build a successful career as a persuasion strategist working with corporate clients and on high-profile legal cases. Huck teaches readers how to be persuasive in a manner that is honorable and respectful, while making genuine human connections.
The tools Huck shares in 50 WAYS TO GET YOUR WAY are familiar, but the author notes that many of these values are missing in the current social climate. Using beautiful images (many photographed by the author) and conversational prose, Huck encourages readers to commit to a practice of awareness—of self and others—and guides them through the dance of building relationships that will help them achieve their goals. While all of the pearls of wisdom presented in 50 WAYS TO GET YOUR WAY are essential ingredients for developing into a solid human being, several offer the building blocks for becoming an exceptional person who gets what he or she wants. Being empathetic by learning what other people find meaningful, paying attention to the effect that one’s tone can have on others, telling a compelling story, letting go of expectations to minimize disappointment, and understanding the importance of clarity when asking for assistance or sharing plans are just a few of the gems that Huck examines in her book.

Huck acknowledges that the principles outlined in 50 WAYS TO GET YOUR WAY are not “rocket science”; however, she believes they are timely. “Observing the current environment, I could not sit back and be silent about how we are treating each other—especially when we need something from someone else. I felt instead of fighting with others, it is time to remind us of the beautiful things that can connect us,” Huck said.
50 WAYS TO GET YOUR WAY was written with the intention of helping people fulfill their personal and professional needs by mastering the art of making genuine connections.



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